By Bob Ritter

The main aim of every marketing and sales team should be to guide their respective target audience through each stage of the sales funnel. But what is the process to go from one stage to another? And what is the right push at each step? A certified Zoho CRM professional or Zoho Authorized Partner can … Continue reading “How To Engage With Prospective Customers To Optimize Conversion and Retention”

By Bob Ritter

The track and pace of Zoho development is quite amazing.  Zoho 2018 is the biggest new release ever with huge new features.  Below are highlights: Zia, an AI assistant – now you can speak to your CRM.  An assistant is someone you can always count on. Your CRM assistant should be no different. Zia can … Continue reading “Zoho 2018 Is Here!”

By Bob Ritter

There is an alternative to the expensive CRM gorilla in the room. Before you commit to Salesforce, to begin with or for another year, take a look at Zoho! Coming up strong from behind is this powerful suite of business solutions from an established firm with over 5000 employees, very deep development resources, over 40 … Continue reading “Get a Better CRM for a LOT Less!”

By Bob Ritter

Saleforce CRM is the gorilla in the CRM space. It costs a lot to feed a gorilla. Zoho is much LESS EXPENSIVE to maintain and yet Zoho has all the strength with NO LONG CONTRACT. And, you get FREE SUPPORT from Zoho is included. Zoho is no slouch – with 5000+ employees, hundreds of thousands … Continue reading “Salesforce CRM versus Zoho CRM”

By Bob Ritter

The success of your CRM completely relies on the sales process. A process is effective only when it is followed properly and when you have deep insight of how each part is performing. Knowing your process is implemented exactly as you’ve designed can be a cumbersome task.  We, at First Direct Corporation, help you solve … Continue reading “How a BluePrint Helps in Making Your CRM Implementation Better”