By Bob Ritter

Organizations invest in CRM applications to empower their salespeople, accelerate the sales cycle, and organize business workflows. Unfortunately, investment in a CRM alone doesn’t equal broad user adoption. According to a survey, only 40% of businesses claim a 90% CRM adoption rate, while the majority of businesses struggle to encourage system adoption.  Users in an … Continue reading “Canvas for Zoho CRM: Change the Inherent ‘User Experience’”